The Seller Marketing Workshop

We will show you the fast and easy way to generate your sellers and owners using a special marketing system that involves NO COLD CALLING. This system uses our educational approach coupled with our brand name. Due to the proprietary subject matter - we can not explain this system in detail. We provide you the pre-formatted template.

The Business Market Valuations Workshop

This workshop will show you how to generate instant revenue. We will perform all of the valuations for you but you will earn $200 every time a valuation is done. We require our $299 Business Market Valuation before taking a listing AND our marketing system also sell these valuations as a stand-alone service.

1. Business Broker Troubleshooting

• Why buyers need guidance

• Why buyers receive bad advice

• Who represents buyers

• Why sellers think everyone wants their business

• Why sellers need to be tempered after tours

• Why sellers resent low offers

• More

2. Understanding Buyers

• Learn as much as you can about buyers

• Why buyers are looking to buy their true reasons

• 3 Main buyer categories to understand a buyer's makeup

• 6 main buyer sub-categories to determine method of presenting a listing

• Examples & More

3. The Buyer Process

This is our proprietary process where we will walk you through the entire buyer process from interview to offer. We will take a hypothetical buyer and walk the buyer through a specific business for sale listing until we've sold the business to this buyer. This process is designed for first time buyers and uses a very specific technique by moving the buyer through the 6 steps to offer. We make it seem like the real thing!

4. The Buyer Interview

• Meeting The Buyer

• Qualifying The Buyer

• The Buyer Package

• Determining Buyers Needs And Wants

• Determining Buyers Ability To Purchase

• Determining Buyers Credit Ability

• Rights And Wrongs In Dealing With Buyer

5. Asset Purchase Agreement

We completely review the Offer Agreement commonly referred to as The Asset Purchase Agreement. This agreement serves as the official offer and sales contract. The entire agreement is covered in full with a complete review of every contingency in the agreement.

6. Overcoming Buyer Objections

We will review and overcome the 20+ main objections or concerns that you will get from buyers. Each objection will be covered in depth then overcome by the instructor.

7. Understanding Sellers

• Who are the sellers?

• Understanding why they are looking to sell

• Feeling comfortable with them

• The 6 main reasons sellers sell

8. Understanding Seller's Industry and Business

• Researching Industries

• Understanding The 6 main industries

• The 25+ questions a buyer will have for you and your seller

• Your ultimate questionnaire for the seller

9. The Seller Process

This is our proprietary process where we will walk you through the entire seller process from interview to closing. We will walk through every step. This process is designed to understand the seller responsibilities and the 8 steps to closing. We make it seem like the real thing!

10. The Seller Presentation

• Role Play the initial presentation (we role play you as the seller and us as the broker)

• The presentation package

• The follow up

• Many have said they would have paid the entire Feel just for this presentation

11. Overcoming Seller Objections

We will review and overcome the 15+ main objections or concerns that you will get from sellers. Each objection will be covered in depth then overcome by the instructor.

12. The Seller Interview

• Meeting The Business Owner

• Gathering confidential information

• Utilizing All Of Your Services

• The Seller's Package

• Retainers & listing Feels

• Much More

13. The Listing Agreement

We completely review the Listing Agreement. This is the agreement where the seller hires you to sell his or her business. The entire agreement is covered in full with a complete review of every term in the agreement.